This Privacy Policy outlines the collection, use, and sharing of personal information when you visit or make a purchase from www.moeka.lk (the “Site”).
Personal Information Collected
When you access our website, we gather some information about your device automatically. This includes details about your web browser, IP address, time zone, and certain cookies stored on your device. Additionally, while you navigate through our website, we collect information about the specific web pages or products you view, as well as data about the websites or search terms that led you to our site. We refer to this information that we automatically collect as “Device Information. “
Device Information Collected
- Cookies – these are small data files that are stored on your device or computer. They contain an anonymous unique identifier. For more information about cookies and how to disable them, please visit http://www.allaboutcookies.org
- Log files – this tracks your actions on the website and collects data such as your IP address, browser type, internet service provider, referring/exit pages, and date/time stamps.
- Web beacons, tags, and pixels – these are electronic files used to record information about how you browse the website.
When you use our website to make a purchase or attempt to make a purchase, we gather specific details from you. This information includes your name, billing address, delivery address, payment method and details (such as your credit or debit card numbers), email address, and phone number. We refer to this information as “Order Information.”
When we mention “Personal Information” in this Privacy Policy, we are referring to both Device Information and Order Information.
Use Of Personal Information
We collect Order Information to fulfil any orders that are placed through our website. This includes processing your payment information (online transactions on our website are processed through Sampath Internet Payment Gateway, in accordance with their policies and procedures), arranging for delivery (the deliveries are handled by Koombiyo Delivery Service, in accordance with their guidelines), and sending you invoices and order confirmations. We also use this information to communicate with you and to screen orders for potential risks or fraud. If you have shared your preferences with us, we may use this information to provide you with information or advertising relating to our products or services.
We collect Device Information to help us screen for potential risks or fraud, specifically your IP address. We also use this information to improve and optimize our website by generating analytics about how our customers browse and interact with the website. This helps us assess the success of our marketing and advertising campaigns. Additionally, we may use this device information to remarket or retarget you in our digital marketing campaigns, according to the advertising policies of Google and Facebook.
Sharing Personal Information
We may share your Personal Information with third parties to help us use your information, as we have described above.
For instance, our website is powered by WooCommerce & WordPress, and we use your information in those platforms, in accordance with local laws. Additionally, we use Google Analytics to better understand how our customers use our website. You can learn more about how Google uses your Personal Information by visiting https://www.google.com/intl/en/policies/privacy/
If you would like to opt-out of Google Analytics, you can do so by visiting https://tools.google.com/dlpage/gaoptout
Lastly, we may disclose certain information if required by the law, for any legal obligations / proceedings, or to protect our rights. Furthermore, we may use this device information to show you ads in our digital marketing campaigns, according to the advertising policies of Google and Meta.
Data Security
We take reasonable technical and organizational measures to protect your personal information. However, internet data transmission is inherently insecure. It is your responsibility to keep your password and user details confidential.
Policy Amendments
We reserve the right to update this privacy policy by publishing a new version on our website. We recommend checking regularly for any updates.